ON POINT BREW CO

I worked with On Point founder Ollie Dent at Fierce & Noble Brewery from 2018 to 2020. He set up on his own in 2022 and I reached out to him to design his label designs; I wanted to work with him again and I knew the sort of look and feel he likes. The brief was to create a simple and bold design - I came up with some initial concepts and we quickly settled on a look and feel. The final result combines strong typography with a simple colour palette and a stark, unfussy layout. Ollie launched his Sun Up SIPA at The Llandogger Trow pub in Bristol and the keg sold out in a single evening.